Use Cases for Your Organization

Start by identifying which set of use cases are most pertinent to your organization’s business needs and your role.

If you are primarily interested in solely incorporating our unified data and insights within your own data analytics and data enrichment processes, you should explore our Revenue Growth Intelligence Fabric with its data integration and BI functionality.

If you want to take advantage of an AI and agent-based experience to make precise GTM decisions and gain automation efficiency, you should explore our Revenue Growth Intelligence Platform – powered by our Fabric and your first-party data.

The best salespeople are your customers – let them help you increase SEO and GEO search volume, SEM conversions, and sales engagement effectiveness with verified customer review content and references. Explore our end-to-end Customer Voice product.

Marketing and sales organizations often need to accelerate quality demand generation to enter new segments, ignite new initiatives, and overcome funnel gaps. Explore our Intent-Based Lead generation.

Large B2B organizations have strategy and data analytics departments, as well as divisions and subsidiaries that have GTM teams, objectives, and data. Explore both our Platform and Fabric enterprise packaging and pricing.

Packaging

Explore how our Revenue Growth Intelligence Platform, Fabric, Agent Builder with MCP server, Intent-driven leads, and Customer Voice drive revenue outcomes for GTM teams.

AI-Powered Revenue Growth Solutions — Where Do I Start?

HG Insights offers an integrated Revenue Growth Intelligence Platform, our data Fabric, in-market lead generation, and verified customer generated content. Here is how to get started:

What Are Your Primary GTM Use Cases?

Are You Seeking GTM Data and Insights?

Are You Seeking AI-Powered GTM Experiences and Automation?

Are Your Seeking To Boost Brand Trust and Reduce Sales Cycles?

Are Your Seeking to Boost Pipeline Velocity?

Are You Seeking Broad AI-Driven GTM Analytics and Activation?

Revenue Growth Intelligence Solutions

Customer Voice

  • Build brand awareness and preference with review sourcing, review campaigns, and content with validated customer insights.
  • Arm your sales team with means to review quotes and incorporate valuable customer insights in the sales cycle.
  • Increase campaign results and lead conversions by highlighting real customer experiences.
  • Automatically syndicate customer proof and boost SEO performance with our Voice of the Customer widget.

Intent-Driven Leads

  • Infuse high-quality, ICP-qualified, opted-in, intent-driven leads to augment lead volume and funnel velocity.
  • Apply bottom-funnel intent context to enhance account scoring, increase ABM performance, and bolster campaigns.
  • Engage active buyers who are researching your product, your competitors’ products, and your technology category.
  • Receive opted-in, verified buyers delivered to your system of choice for immediate marketing nurturing and sales outreach.

Revenue Growth Intelligence Platform

  • Execute top-down or bottom-up market analysis to size your market and examine respective accounts.
  • Design and tailor ICPs to refine segments and dynamically explore your whitespace and competitors.
  • Leverage Data Studio and Sales Copilot agent functionality to build no-code propensity models, prioritize targets, and efficiently engage prospects.
  • Integrate with popular CRMs, Data Lakes, and GTM applications to seamlessly enrich data and sync with your GTM and AI workflows.

Revenue Growth Intelligence Fabric

  • Access deep, AI-driven firmographics, technographics, IT spend, buying center, competitive, and buyer intent data sets.
  • Obtain precise market sizing data with granular account insights from buying centers and locations to org hierarchies and contracts.
  • Surface hidden account insights using AI/ML-derived technology usage, intensity, maturity, competitive, and consumption data.
  • Leverage contextual intent data that correlates TrustRadius buyer community actions and buyer intent signals with account and buyer propensity.

Empower GTM Leaders to Move Seamlessly from Planning to Pipeline Attainment

Sales

Increase pipeline confidence, win more business, boost morale, avoid unlikely prospects, reduce sales cycles, and leverage AI to optimize research, engagement, and sales cycle.

Data Analyst

Gain AI-driven data with deep market, account, and buyer insights to fortify precise analysis, streamline GTM decisions, and advance infrastructure for AI agents.

Marketing

Drive higher pipeline contribution, improve lead quality and conversion, maximize digital marketing ROI, enhance enrichment and ABM performance, and build brand influence.

RevOps

Increase sales productivity, optimize territories, prioritize accounts, gain predictability, maximize engagement, expand account penetration, and automate workflows.

Strategy

Gain precise market insights, operationalize data-driven strategies, identify expansion opportunities, identify competitor gaps, and accelerate AI adoption.

FAQ: Pricing & Packaging

How is HG Insights packaged across platform, data, and GTM solutions? HG Insights is packaged across five modular solutions that work independently or together:

  1. The RGI Platform delivers AI-powered GTM execution through three modules: Market Analyzer for market and competitive intelligence, Data Studio for predictive scoring and lead qualification, and Sales Copilot for AI-guided account engagement and outreach.
  2. The RGI Fabric provides the underlying B2B data infrastructure, covering firmographics, technographics, IT spend, buyer intent, and contact intelligence to fuel GTM analysis, enrichment, AI-ready infrastructure, and AI agents.
  3. The RGI Agent Builder gives developers and AI builders a secure, enterprise-grade MCP architecture to construct purpose-built GTM agents on HG’s Fabric.
  4. Intent-Driven Leads delivers ICP-qualified, opted-in buyers actively researching your category.
  5. Customer Voice turns verified customer reviews into market influence and sales enablement assets.

How are HG Insights' solutions priced? Pricing for the Platform and data Fabric is based on data consumption, offering flexibility and scalability in purchasing options.